Dreams in Drive: The BackyardBoyz Collab
Services
Personal Photoshoot
Client
Vitaliy D.
Year
2025
High-octane visuals meet underground energy — a creative campaign by IKIGAI PRODUCTION
When BackyardBoyz set out to give away supercars, it wasn’t just about horsepower — it was about hype, hustle, and turning the impossible into everyday reality.
This high-impact collaboration was a fusion of luxury car culture, youth-driven movement, and raw visual storytelling. Shot in gritty, real-world settings — garages, side streets, backyards where dreams usually begin — we kept the vibe urban, cinematic, and unapologetically bold. Every frame felt like a poster. Every shot, a story.
From roaring engines to sharp silhouettes against sunset-lit skylines, this campaign was built to feel like a street dream in motion — the kind of energy that makes you believe the wildest things might actually happen.
At IKIGAI PRODUCTION, we led the full creative photo and video production, from conceptual direction to execution. Our goal? To amplify BackyardBoyz’s message: this isn’t just a giveaway — it’s a lifestyle shift.
Looking for automotive brand content, supercar campaign photography, or cinematic visuals with street grit? This is how we roll.
